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Duxford pub presented with top award for ale quality
By Matt Furnell, 19/05/2010 10:17 am
The John Barleycorn pub in Cambridge has been accredited as
members of Cask Marque, passing the test with flying colours
The John Barleycorn pub in Duxford, Cambridge has scooped yet another recognition for the quality of its beer. The pub gained Cask Marque, an independent accreditation for serving the perfect pint of cask ale with a phenomenal 100% score.
During a mystery visit to the John Barleycorn, the undercover judges tried a selection of beers and ales ranging from Greene King IPA, Abbot Ale and Old Speckled Hen to the more unusual tipple of Barleycorn Best Bitter. The pub has since received a plaque, framed certificate and merchandising material to inform its customers of the award. The news comes as cask ale sales in pubs recently increased 5.7 per cent, according to new figures .
Licensee Bernard Lee is thrilled that the pub’s hard work and attention to detail has been recognised. He said, “We are chuffed to bits to have been recognised as a member of Cask Marque. It is a really great achievement and is a credit to the hard work of our team. Cask ale plays a huge part in our success and I’m ecstatic for everyone at the pub. We concentrate on keeping our cask ales in tip-top condition, and pride ourselves on giving the locals great service in a place where they can soak up the friendly atmosphere.”
Greene King regional manager, Phil Arnold said, “This is a fantastic result for the pub and Bernard. Cask ale is the best drink there is when served in good condition, and the John Barleycorn knows a thing or two about making this happen. Lots of pubs are taking advantage of the renewed interest in real ale and more of our licensees like Bernard are doing their bit to make sure everyone can enjoy a good pint of cask ale and first rate service.”
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For further information on the event, please contact Hew Leith hewl@consolidatedpr.com or Lottie Dutton lottied@consolidatedpr.com on 020 7781 2300
Notes to Editors:
About Greene King
Greene King Pub Partners has over 1,300 tenanted and leased pubs in the UK and is part of Greene King, the brewing and beer business responsible for Greene King IPA, the country’s best selling cask beer, and Belhaven, the Scottish brewing, beer and pub operator.
About the Cask Marque scheme
The scheme is operated by an independent body called Cask Marque Trust which is a limited company, limited by guarantee, and a non profit making organisation.
Pubs that join the scheme will be visited unannounced by an independent assessor twice a year. The assessor will check all cask ales on sale for temperature, appearance, aroma and taste.
Probably the best pint of beer in the world…..
By Matt Furnell, 15/03/2010 5:39 pm
The Woolpack, Chelmsford, is on a winning streak! Following on from their 2009 success of being named the Morning Advertiser’s ‘Cask Ale Pub of the Year’, Greene King Licensees, Dave and Maggie Gentry have received the accolade of ‘Pub of the Year’, voted for by CAMRA members of Chelmsford and Mid-Essex. The Woolpack was packed to the rafters on the evening of Thursday 11th March, when the presentation was made to the popular licensees.
Dave and Maggie said, “We are thrilled to receive such a prestigious award and it means so much that our loyal regulars and CAMRA members took the time to vote for us. We always try to offer a great range of quality beers for our customers and they really seem to appreciate it”.
The celebrations continue into Spring as The Woolpack are holding their Easter Beer Festival from 1st-4th April – an event that is sure to bring together real beer lovers.
Speaking about the Greene King pub, regional manager for Greene King, 
Steve Head said, “Dave and Maggie truly deserve the recognition that this award brings. They are committed to pouring the best pint for their customers and the Woolpack is a superb local for is regulars and new customers”.
Brew your own beer with Greene King App iBrew
By Matt Furnell, 12/01/2010 2:04 pm
Cask ale lovers can try their hand at brewing their very own beer with a new free App from Greene King’s Head Brewer’s Club and Pub Partners. Choose a mix of hops, barley, water and yeast, shake it all about and create the perfect pint all on the iPhone or ipod Touch.
Ibrew Application developed for the Head Brewers Club
It also allows fans find a perfect pint too by helping them discover cask ale pubs certified as having excellent cask ale by Greene King’s quality team and Head Brewer, John Bexon. All 336 Head Brewer’s Pub Partners pubs are featured and can be found with the iPhone map by name or county or connected with telephone link.
Speaking about the iBrew App, Commercial Manager for Greene King Pub Partners, Anthony McEvoy said, “This is a unique App allowing a bit of fun with its very own brewing game and providing pub lovers easy access to great cask ale pubs all over the country. The pubs get better publicity than they would from just a standard website and customers can use the iPhone map system to direct themselves straight to the pub of their choice”.
Greene King’s Head Brewer’s Club is an initiative to promote brilliant cask ale pubs and the unique qualities they offer to customers up and down the country. All pubs have been rigorously assessed for their consistent delivery of real ale.
Download the app here http://itunes.apple.com/gb/app/ibrew/id347288864?mt=8
Pictured: Images of the iBrew App screens
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Press Contact: Elaine Beckett, Public Relations Manager, Greene King Pub Partners, Tel: 07974 132844
Greene King – Managing Director of Pub Partners
By Matt Furnell, 08/12/2009 2:13 pm
7 December 2009
Greene King plc today announces the retirement of David Elliott as Managing Director of Pub Partners, its tenanted pub division, and the appointment of Simon Longbottom as his successor.
After eleven years with Greene King and over 25 years in the industry, David Elliott, the current Managing Director of Pub Partners, has decided to retire. During his time at Pub Partners, David has overseen significant growth: from 620 to over 1,300 tenanted pubs and from £32 million of operating profit in 1998 to £71 million in 2008/9. More recently, David and his team have been managing the division effectively through the current tough trading environment and delivering improved performance trends.
David will stay with Greene King until 31 January 2010 when he will also stand down from the Board.
Rooney Anand, Chief Executive of Greene King, commented:
“In the eleven years that he has been here, David has made a significant contribution to Pub Partners both in terms of growing profitability and the size and quality of the overall estate.
“I would like to extend my sincere thanks and best wishes from everyone here at Greene King and wish him all the best for the future.”
Simon Longbottom (37), who will join the company on 1 February 2010, has spent his career working in the leisure industry. He has particularly strong commercial and operations experience in the pub sector.
He joins Greene King from Gala Coral Group where he was Managing Director of its Gaming Group. Simon started his career at Bass Taverns and has since held senior positions at Mill House Inns and Mitchells & Butlers, with over 11 years experience in the pub sector.
Rooney Anand further commented:
“We are delighted that Simon Longbottom is joining the team at Greene King. Simon has significant and highly relevant experience in the pub and leisure sectors, which will be invaluable to Pub Partners, particularly as we continue to take a leadership role in the adaptation and ongoing improvement of the tenanted pub model.”
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Enquiries:
Greene King plc Rooney Anand, Chief Executive Tel: 01284 763222
Financial Dynamics Ben Foster Tel: 020 7831 3113
Ware pub handpicked for membership of elite Greene King pub club
By Matt Furnell, 08/10/2009 1:43 pm
The Worppell in Ware has been chosen as an exclusive member of the new Head Brewer’s Club, a collection of Greene King’s hero cask ale pubs.
Following a rigorous selection process, the Worppell was picked by the Bury St Edmunds brewers as worthy of the accolade for its dedication to great cask beer.
Greene King head brewer John Bexon says: “Cask beer is a fresh, natural product, produced with wholesome ingredients. You can’t buy it in the supermarket, it is available only in the pub because it’s fresh. The landlord or landlady finishes off the brewing process in the pub cellar and it is their efforts that determine the quality of beer served to the customer. When served in great condition, cask ale is the best drink in the world and I want to pay tribute to these licensees who do it really well.
“Membership of the Head Brewer’s Club means the guarantee of a great pint and top notch service. The Head Brewer’s plaque of honour will indicate the high standards you can expect. Hearty congratulations to George Ward of the Worppell on his achievement.”
George Ward, a true ambassador for the pub trade and a licensee for over 26 years, says: “We’re very proud to be chosen to join the Head Brewer’s Club. We know our customers love our ale and are very proud that the brewers have also given us their seal of approval.
“There is a real enthusiasm for cask beer, so now is the time to try it if you aren’t already an avid fan”.
Members of the Head Brewer’s Club include an assortment of tenanted and leased pubs from historic country inns to thriving community locals. For more details about the ‘Head Brewer’s Club,’ an insight into a day in the life of a head brewer and details of other member pubs in the area, please visit www.headbrewersclub.co.uk
Southampton pub handpicked for membership of elite Greene King pub club
The Junction in Southampton has been chosen as an exclusive member of the new Head Brewer’s Club, a collection of Greene King’s hero cask ale pubs.
Following a rigorous selection process, the Junction was picked by the Bury St Edmunds brewers as worthy of the accolade for its dedication to great cask beer.
Greene King head brewer John Bexon says: “Cask beer is a fresh, natural product, produced with wholesome ingredients. You can’t buy it in the supermarket, it is available only in the pub because it’s fresh. The landlord or landlady finishes off the brewing process in the pub cellar and it is their efforts that determine the quality of beer served to the customer. When served in great condition, cask ale is the best drink in the world and I want to pay tribute to these licensees who do it really well.
“Membership of the Head Brewer’s Club means the guarantee of a great pint and top notch service. The Head Brewer’s plaque of honour will indicate the high standards you can expect. Hearty congratulations to Martin and Dawn of the Junction on their achievement.”
Martin Gentry, licensee of the Junction says: “We’re very proud to be chosen to join the Head Brewer’s Club. We know our customers love our ale and are very proud that the brewers have also given us their seal of approval.
“There is a real enthusiasm for cask beer, so now is the time to try it if you aren’t already an avid fan”.
Members of the Head Brewer’s Club include an assortment of tenanted and leased pubs from historic country inns to thriving community locals. For more details about the ‘Head Brewer’s Club,’ an insight into a day in the life of a head brewer and details of other member pubs in the area, please visit www.headbrewersclub.co.uk
Abingdon pub handpicked for membership of elite Greene King pub club
The Brewery Tap in Abingdon has been chosen as an exclusive member of the new Head Brewer’s Club, a collection of Greene King’s hero cask ale pubs.
Following a rigorous selection process, the Brewery Tap was picked by the Bury St Edmunds brewers as worthy of the accolade for its dedication to great cask beer.
Greene King head brewer John Bexon says: “Cask beer is a fresh, natural product, produced with wholesome ingredients. You can’t buy it in the supermarket, it is available only in the pub because it’s fresh. The landlord or landlady finishes off the brewing process in the pub cellar and it is their efforts that determine the quality of beer served to the customer. When served in great condition, cask ale is the best drink in the world and I want to pay tribute to these licensees who do it really well.
“Membership of the Head Brewer’s Club means the guarantee of a great pint and top notch service. The Head Brewer’s plaque of honour will indicate the high standards you can expect. Hearty congratulations Matthew and Jacqueline of the Brewery Tap on their achievement. They have the most extraordinary attention to detail in the presentation and management of cask ales”.
Matthew Heritage licensee of the Brewery Tap says: “We’re very proud to be chosen to join the Head Brewer’s Club. We know our customers love our ale and are very proud that the brewers have also given us their seal of approval.
“There is a real enthusiasm for cask beer, so now is the time to try it if you aren’t already an avid fan”.
Members of the Head Brewer’s Club include an assortment of tenanted and leased pubs from historic country inns to thriving community locals. For more details about the ‘Head Brewer’s Club,’ an insight into a day in the life of a head brewer and details of other member pubs in the area, please visit http://www.headbrewersclub.co.uk/
Pubs handpicked for membership of elite Greene King pub club
By Matt Furnell, 07/10/2009 9:46 am
A selection of Pub Partners pubs have been chosen to be exclusive members of the new Head Brewer’s Club, a collection of Greene King’s hero cask ale pubs.
Following a rigorous selection process, three hundred out of the 1400 strong estate were picked by the Bury St Edmunds brewers as worthy of the accolade for their dedication to great cask beer.
Greene King head brewer John Bexon says: “Cask beer is a fresh, natural product, produced with wholesome ingredients. You can’t buy it in the supermarket, it is available only in the pub because it’s fresh. The landlord or landlady finishes off the brewing process in the pub cellar and it is their efforts that determine the quality of beer served to the customer. When served in great condition, cask ale is the best drink in the world and I want to pay tribute to these licensees who do it really well.
“Membership of the Head Brewer’s Club means the guarantee of a great pint and top notch service. The Head Brewer’s plaque of honour will indicate the high standards you can expect at these pubs. Hearty congratulations to all those that have been chosen and on their achievement”.
David Elliott, managing director for Greene King Pub Partners said, “There is a real enthusiasm for cask beer, so now is the time to try it if you aren’t already an avid fan. We encourage all our pubs to promote and offer quality cask ale and it’s great that these particular pubs have been recognized for their passion and commitment for a great British pint in a Great British pub”.
Members of the Head Brewer’s Club include an assortment of tenanted and leased pubs from historic country inns to thriving community locals. For more details about the ‘Head Brewer’s Club,’ an insight into a day in the life of a head brewer and details of other member pubs in the area, please visit www.headbrewersclub.co.uk.
Media contacts:
For more information or images, please contact Elaine Beckett on 07974 132844